JOE FM and 630 CHED to deploy SMS services.

Posted: January 18, 2012 in All News, Broadcasting

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Popular Edmonton radio stations; JOE 92.5 FM and AM 630 CHED have selected Magnet Mobile Media‘s mobile content platform – “m3” – to deploy Short Code text messaging services.  Listener audiences can use their mobile phones to participate with shows via messaging in song requests and entering on-air promotional contests.

Short Code text messaging in Canada continues to muster popularity. According to the Canadian Wireless Telecommunications Association;  Canadians sent and received a total of 711.9 million text messages using Common Short Codes in Q3 2011, marking a 27% increase over the same quarter in 2010.

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