Toronto wakes up to texting.

Posted: November 30, 2009 in All News, Broadcasting, Marketing

CHUM FM’s new word of the day contest is proving popular and thousand’s of Torontonians have texted in so far. The TEXT 2 WIN game is hosted by Ingrid Schumacher on week day mornings.

To play; simply listen out for the “word of the day” mentioned during the Roger, Darren and Marilyn show. Text in the “word” to the number 104536 and you will be automatically awarded a ballot entry into a weekly prize draw. A $0.50 network fee applies for each text entry.

Prizes change each week and this week the Toronto station is giving away four tickets to see the highly acclaimed musical “The Toxic Avenger”.

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