Arla Foods USA Runs SMS Campaign.

Posted: October 18, 2010 in Marketing, Retail

Dairy producer, Arla Foods has launched a mobile SMS campaign promoting their Dofino® and Denmark’s Finest® Havarti cheese products.

US consumers are promoted in retail stores to text in the keywords DOFINO or WIN to 872257.  Consumers are awarded a ballot entry to win limited edition party boxes and money off coupons. Entry is free but your standard network message and data rates may apply.


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